For Busy Professionals Who Refuse to Settle for "Out of Shape"

Build Your Dream Body

in 90 Days.

Without Gyms, Diets, or 2-Hour Workouts

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Guinness World Record Holder
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Success Stories
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Backed By Science
0-55 lbs
Average Weight Loss

Why Most Diets Fail

I know there's so much more to weight loss than "eat less, move more". We tackle the root causes.

Mindset & Psychology

We address emotional eating, self-sabotage, and perfectionism. It’s not just about the body; it’s about rewiring the brain.

Time Management

Built for busy schedules. No long commutes to the gym. Efficient bodyweight sessions you can do anywhere.

Real Nutrition

No rigid meal plans. We focus on intuitive eating and sustainable nutrition that fits your lifestyle.

Stress Management
Gym Anxiety
Binge Eating
Willpower
Self-belief

MEET YOUR COACH

Mastering lasting results without extremes.

My name is Habtamu Franke. With over 13 years of personal training experience and 7+ years coaching others, I've helped hundreds transform their bodies and lives.

Through Hafrasports, I’ve built a powerful system that helps busy people lose fat, stay consistent, and build real discipline, using nothing but bodyweight training and daily support.

"No gym. No guesswork. Just results."

I’m certified in personal training, nutrition, behavior change, and mindset coaching. I teach you how to get results that last.

Experience 13+ Years Training
Specialty Bodyweight & Burpees

The solution

The Hafrasports Method

This isn't just a weight loss program. As a Hafrasports Graduate, you'll shift more than just body fat. We focus on deeper lifestyle and mindset shifts.

Psychology
M

Mindset

Overcoming mental barriers and building unshakeable self-belief.

Evidence
L

Lifestyle

Integrating fitness seamlessly into your busy professional life.

Results
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Daily Routine

Small, consistent habits that compound into massive results.

Coaching
S

Science-Backed

Proven methods for nutrition and behavior change. No fluff.

Results That Speak For Themselves

This isn't just a weight loss program. As a Hafrasports Graduate, you'll shift more than just body fat. We focus on deeper lifestyle and mindset shifts.

Athir

Hafrasports Graduate
-32 lbs
Athir Transformation
Result

“My job requires me to travel a lot in a day, and meals aren’t always planned, but this program taught me how to eat better anywhere. I’ve lost fat and learned to make better food choices.”

Ferry

Hafrasports Graduate
-57 lbs
Ferry Transformation
Result

“It really helped me transition from treating my healthy eating habits as a temporary diet to integrating it into my lifestyle.”

Floris

Hafrasports Graduate
-31 lbs
Floris Transformation
Result

“I have gotten leaner, faster, and stronger, with that being said, I don't just look like an athlete, I can confidently say I AM AN ATHLETE now.”

Eline

Hafrasports Graduate
-48 lbs
Eline Transformation
Result

“I’m learning that one type of exercise regime or way of meal prepping may have worked a year ago may not work the same way this year.”

Sandra

Hafrasports Graduate
-56 lbs
Sandra Transformation
Result

“His approach is different than any other coach I’ve worked with before. His way showed me how I can make this a lifestyle and manage it successfully.”

Yahred

Hafrasports Graduate
-26 lbs
Yahred Transformation
Result

“My energy is higher, stress is lower, and I feel stronger, more confident, and more present for my family. This wasn’t just fat loss for me...it was a long-term lifestyle change.”

Becoming a Hafrasports Graduate

How It Works

01

Book A Call

A no-pressure consultation where I get to know you, your health goals, and what support you truly need. You leave with a clear plan.

02

Personalized Coaching

Daily coaching through your transformation via voice messages, nutrition feedback, and workout tweaks. Real talk.

03

Road to Graduation

Each month, lose 5–10 lbs (2–5 kg) and gain habits for life. Graduate feeling confident and empowered.

04

Graduation & Beyond

Lose 11–55 lbs+ within 6 months. But more importantly, keep it off with sustainable habits and a new mindset.

Frequently Asked Questions

How can an online coach be as good as in-person?
You spend a few hours per week with an in-person coach… What about the remaining 23 hours? True transformation happens in real-time daily habits. At Hafrasports, I'll be by your side through daily communication to navigate challenges.
I’m so busy! Will I have time to commit?
Fear not! I will guide you along the most efficient route. I share shortcuts and techniques that fit your busy life. My program is built to fit YOU, not the other way around.
What makes Hafrasports different?
This isn’t a typical ‘weight loss plan.’ I address root causes like your relationship with food, stress, sleep patterns, and mindset. You’ll transform your mindset, habits, and lifestyle for good.
Is there a meal plan?
I believe in nutrition education. Instead of a rigid plan, I work with your current diet to create manageable changes. You’ll learn how to eat intuitively.
How much is 1-on-1 coaching?
My program is 100% personalized, including the cost. On a free consultation call, I will get to know your goals and outline your unique journey with realistic timescales and payment options.

Start Your Life-Changing
Transformation Today

No fluff. No confusion. Just real support that gets results.

Book Your Free Call Now Limited spots available for this month.

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